Sales Engineering is so nuanced, and with 150 episodes published, we’ve talked about many topics. We’ve talked about storytelling, relationship building, demonstrations, proof of concepts. However, throughout all these episodes we rarely talked about the basics. What is sales engineering? Who would be good at it? Who should stay away?
A few months ago I put on a webinar called “The Basics of Sales Engineering”. As the title suggests, in it, I go back to basics and answer the questions mentioned earlier, and a few more.
Key Takeaways:
- What is a Sales Engineer and what do they do?
- The different types of Sales Engineers
- SE Titles… the many and confusing
- The Sales Process from an SE perspective
- SE Organization Structure
- Getting Paid as a Sales Engineer
- Skills needed to be or become an SE
Some Additional Resources:
Dale Carnegie, any book, but here’s one – How to Win Friends & Influence People by Dale Carnegie (affiliate link)
Never Split the Difference: Negotiating As If Your Life Depended On It by Chris Voss (affiliate link)
If you enjoyed this podcast, please support the show by dropping a review or rating on iTunes. https://podcasts.apple.com/us/podcast/we-sales-engineers-resource-for-sales-engineers-by/id1378292171
And if you’ve been affected by COVID as an SE, please check out our Leave No SE Behind initiative so that we can help you. https://wethesalesengineers.com/no-se-left-behind-initiative/
This Post Has One Comment
Pingback: 4/1/1 Enjoy the Amazing Journey, Not Just the Destination | We The Sales Engineers