In this show we will discuss:
- Non-Reasons to demo:
- We are not demoing to sell
- We are not demoing to show the customer how easy the product is to configure
- We are not demoing to show the customer how to use the product or to train them on the product
- We are not demoing to get our sales guy off our back
- We are not demoing to show the features we think are cool
- Reasons to Demo:
To show how our product/solution saves the customer time
To show how our product/solution saves the customer money
To show how our product/solution makes the customer’s life easier
This is probably reflected in the 3 reasons why and maybe serves as a summary, but I would add:
To show how our product/solution can solve a problem the customer has
Continue the discussion at forum.wethesalesengineers.com