#158 8 Forgotten Presales Skills To Catapult Your Professional Game

This show is sponsored by:

Notes:

Throughout this podcast, we’ve given you tips, strategies, and advice on how to be a better Sales Engineer. After all, every guest on the show has been asked the same question – what differentiates a great SE from ordinary SEs? You probably think you’ve heard it all – great demo, presentation or discovery skills, problem-solving, active listening, awesome technical product knowledge, caring about your customers, and so on.

But in this episode, you’re going to learn 8 more skills that are mostly ignored or rarely talked about that you could take advantage of if you want to advance in your career. What’s great about them is that you can apply them to just about any area in your life, outside of work. But if you worked on 2 or 3 of these skills a year, imagine how exceptional you could be as a Sales Engineer.

Eight Ignored Skills That Sales Engineers Should Have:

Copywriting
Closing deals
Stand-up or Improv
Negotiation
Skills related to conference tools
Project Management
Taking notes
Branding

Quotes:

“If an SE can close a deal during the demo or during a talk, it can make the salesperson’s job so much easier to actually get the PO.”

“Improv has helped me so much in terms of being able to build relationships with customers.”

“Every time an SE opens their mouth can either add value to the deal or remove value to the deal.”

“The more ammunition you give the customer to negotiate against you, the worse it is for you. The more ammunition you give the salesperson to negotiate with the customer the better it is for you.”

“Instead of complaining about conference tools, we should find ways to use them to our advantage. They should be used as a positive tool, not a hindrance.”